VIDEOTON Prága, a.s.
The InnocentServes Consumers of Hungarian spices and food products
What Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
VIDEOTON Prága, a.s. anchors on a vivid Red (#88090b) as their primary brand signal, paired with Red (#b80c0f). The palette leans warm — inviting and energetic.
#88090b
Primary
#b80c0f
Secondary
#f2dede
Background
#400405
Text
#dbc59e
Surface
Typography
Headings set in Jockey One (a display face — designed for headlines and visual impact), body in arial (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Brand Character
VIDEOTON Prága, a.s. is authoritative and decisive, warm and approachable, energetic and passionate — also simply spoken and accessible.
third
high_school
direct
Signature Words
Design Playbook
Digital Footprint
.
Market Presence
Regional presence, based in CZ.
CZ
regional
cs
VIDEOTON Prága, a.s. is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by VIDEOTON Prága, a.s.. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Brand Codes
Dark Red (#88090b)
Used for accents and calls to action, creating a sense of tradition.
Jockey One
Used for headings, giving a bold and slightly playful impression.
Hungarian imagery
Use of images related to Hungary.
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![0,75 [Sedmička] logo](/assets/075-cz/logo/512.png){kind=logo}
