Vinokram.cz
The Innocent“Vinokram.cz - Dobré víno za poctivé ceny”
Serves Wine enthusiasts seeking quality French wines at reasonable prices
What Drives Them
Values simplicity and honesty. Trusted for being genuine.
Vinokram.cz emphasizes 'poctivé ceny' (fair prices) and authentic values, suggesting a commitment to equitable value exchange. This, combined with their approachable personality, positions them as a fair and trustworthy source for French wine.
Color Intelligence
Vinokram.cz anchors on Red (#821b12) as their primary brand signal, paired with Red (#660d0d). The palette leans warm — inviting and energetic.
#821b12
Primary
#660d0d
Secondary
#ffffff
Background
#e2e5dd
Surface
#3a3427
Text
Typography
Logo Anatomy
Brand Character
Vinokram.cz is authoritative and decisive, warm and approachable.
third
high_school
direct
Signature Words
Design Playbook
product photography, wine bottles
natural
realistic
flat
horizontal
rounded
moderate
image
Digital Footprint
active on 2 social platforms.
Market Presence
Nationwide presence, based in CZ.
CZ
national
cs
Vinokram.cz is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Vinokram.cz. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Brand Codes
Burgundy Wine
The deep red color #821b12 is consistently used for buttons and links, evoking the color of red wine.
French Wine Region Focus
The brand focuses exclusively on wines from specific French regions (Côtes du Rhône and Alsace), emphasizing their origin and tradition.
Region Specific Wine
Wines are categorized and presented based on their specific French region of origin.
Dobré víno za poctivé ceny
The phrase 'Dobré víno za poctivé ceny' (Good wine at fair prices) is used in the title and likely as a tagline.
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![0,75 [Sedmička] logo](/assets/075-cz/logo/512.png){kind=logo}
