VISUS, s.r.o. logo

VISUS, s.r.o.

The Ruler

Krátké čekací doby operací

Healthcare·Eye Care·ocni-visus.cz
Open SansProfessionalReliableModernCaring10/12 intel

What Drives Them

👑
The Ruler

Organized and dependable. Creates order and stability.

QualityInnovationPatient CareAccessibility

Color Intelligence

VISUS, s.r.o. anchors on a vivid Blue (#0b73c3) as their primary brand signal, paired with Blue (#d8dfe3), and accented by Gray. The palette balances warm and cool tones.

#0b73c3

Primary

#272422

Text

#d8dfe3

Secondary

#fefefe

Background

#c9ced1

Accent

#c7b9b0

Accent

balanced palette(3w/3c)Blue · Gray · Orange

Typography

Headings set in Playfair Display (a serif — evoking tradition, authority, and print heritage), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). This serif/sans pairing creates classic typographic contrast. 5 typeface families in play — a richer, more layered typographic system.

Aa
Open SansBodySans Serif
Aa
Playfair DisplayHeadingsSerif
Aa
Ralewaysecondary_headingSans Serif
Aa
ArialUISans Serif
Aa
HelveticanavigationSans Serif

Logo Anatomy

VISUS, s.r.o. uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

VISUS, s.r.o. is formal and professional, authoritative and decisive.

Formality
75%
Confidence
70%
Technicality
65%
Warmth
60%
Enthusiasm
55%
Voice Person

third

Reading Level

high_school

CTA Style

direct

Signature Words

očnívyšetřeníkontaktni čočkyordinace

Design Playbook

No design patterns detected

Digital Footprint

Built on WordPress, active on 1 social platform.

Built withwordpress
Social
facebook

Market Presence

Regional presence, headquartered in Police nad Metují, CZ, communicating in 2 languages.

Origin

CZ

Headquarters

Police nad Metují, CZ

Market Scope

regional

Languages

cs, pl

VISUS, s.r.o. is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by VISUS, s.r.o.. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

#0b73c3

Signature ColorSupporting

Dominant blue used in the logo and throughout the website for links and headings.

Consistency90%
WebsiteSocial
ActiveOccasional

Open Sans

Typography CodeSupporting

Used for body text, creating a clean and readable feel.

Consistency80%
Website
ActiveOccasional

Clean Layout

Ux Pattern CodeSupporting

Simple, easy-to-navigate layout with clear sections for services and contact information.

Consistency90%
Website
ActiveOccasional

Blue wave

Signature ShapeSupporting

A blue wave shape is used in the logo, visually separating the 'VI' from 'US'.

Consistency90%
Website
ActiveOccasional

Social Media Intelligence

Facebook

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