Pivovar Vojanův dvůr logo

Pivovar Vojanův dvůr

The Innocent

Pivovarská restaurace Vojanův Dvůr

Food & Beverage·Brewery Restaurant·vojanuvdvur.cz
MoyenageTraditionalAuthenticWelcomingRelaxed10/12 intel

What Drives Them

🌿
The Innocent

Values simplicity and honesty. Trusted for being genuine.

QualityTraditionCommunityAuthenticity

Color Intelligence

Pivovar Vojanův dvůr anchors on a muted Orange (#776051) as their primary brand signal, paired with Orange (#391801), and accented by Orange. The palette leans warm — inviting and energetic.

#776051

Primary

#ffffff

Background

#391801

Secondary

#9a897e

Accent

#553824

Accent

#c6bcb6

Accent

warm palette(6w/0c)Orange

Typography

Headings set in Moyenage (a serif — evoking tradition, authority, and print heritage), body in Tahoma (a sans-serif — clean, modern, and optimized for digital). This serif/sans pairing creates classic typographic contrast. 4 typeface families in play — a richer, more layered typographic system.

Aa
MoyenageHeadingsSerif
Aa
TahomaBodySans Serif
Aa
PT Serifsecondary_headingSerif
Aa
georgiacaptionSerif

Logo Anatomy

Pivovar Vojanův dvůr uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

Pivovar Vojanův dvůr is authoritative and decisive, warm and approachable.

Nostalgia
75%
Confidence
70%
Warmth
70%
Enthusiasm
65%
Formality
55%
Voice Person

third

Reading Level

middle_school

CTA Style

direct

Signature Words

pivovarrestauracevojanůvdvůr

Design Playbook

No design patterns detected

Digital Footprint

active on 4 social platforms.

Social
facebooktwitterinstagramyoutube

Market Presence

Local market, headquartered in Prague, CZ.

Origin

CZ

Headquarters

Prague, CZ

Market Scope

local

Languages

cs

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Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

Brown

Signature ColorSupporting

Used in the logo and website accents.

Consistency85%
WebsiteSocial
ActiveOccasional

Moyenage

Typography CodeSupporting

Used for headings, giving a traditional feel.

Consistency70%
WebsiteSocial
ActiveOccasional

Pivovarská restaurace

Heritage ElementSupporting

Emphasizing the brewery restaurant tradition.

Consistency75%
WebsiteSocial
ActiveOccasional

Horse

MascotSupporting

A brown horse is used as a mascot.

Consistency90%
Website
ActiveOccasional

Social Media Intelligence

Facebook
Instagram

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