Votus
The CaregiverServes Outdoor enthusiasts, families, and groups looking for recreational activities on rivers.
What Drives Them
Puts people first. Builds trust through genuine care.
Color Intelligence
Votus anchors on a vivid Blue (#cae7fd) as their primary brand signal, paired with Blue (#2996ed), and accented by Blue. The palette leans cool — projecting trust and professionalism.
#cae7fd
Primary
#2996ed
Secondary
#6fbaf6
Accent
#585541
Accent
#312b17
Accent
#fcfeff
Background
Typography
Headings set in Alfa Slab One (a slab serif — bold and impactful, blending tradition with modern punch), body in Verdana (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Votus uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Votus is authoritative and decisive, warm and approachable, energetic and passionate.
first_plural
middle_school
soft
Signature Words
Design Playbook
Digital Footprint
Built on WordPress, active on 1 social platform.
Market Presence
Local market, based in CZ.
CZ
local
cs
Votus is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Votus. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Votus Blue
Used in the logo and website accents, evoking water and adventure.
Alfa Slab One
Used for headings, creating a bold and adventurous feel.
River-focused
Mentions specific rivers like Vltava, Malše, Otavě, and Lužnici.
Water droplet logo
The logo features stylized water droplets above the brand name, suggesting water activities.
Canoe family
The photography style features families enjoying canoeing on rivers, emphasizing the brand's focus on outdoor water activities and family experiences.
Social Media Intelligence
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