Mercedes-Benz Česká republika, s.r.o. logo

Mercedes-Benz Česká republika, s.r.o.

The Ruler

Skladové Vozy Mercedes-Benz

Automotive·Automobiles·vozy.mercedes-benz.cz

Serves Affluent individuals seeking premium vehicles

Robotosophisticatedinnovativereliableprestigious11/12 intel

What Drives Them

👑
The Ruler

Commands authority and sets the standard for the category.

excellenceluxuryperformancesafety

Color Intelligence

Mercedes-Benz Česká republika, s.r.o. anchors on a vivid Blue (#21b6f1) as their primary brand signal. The palette leans warm — inviting and energetic.

#5a5758

Background

#abaaaa

Background

#21b6f1

Primary

#fbfbfb

Background

#0a0405

Background

#a492a0

Background

warm palette(4w/1c)Gray · Blue

Typography

Headings set in corporate_a_condensedregular, body in Roboto (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.

Aa
RobotoBodySans Serif
Aa
Roboto Condensedsecondary_headingSans Serif
Aa
corporate_a_condensedregularHeadingscondensed
Aa
corporate_sregularUISans Serif

Logo Anatomy

Mercedes-Benz Česká republika, s.r.o. uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

Mercedes-Benz Česká republika, s.r.o. is formal and professional, authoritative and decisive, technically detailed.

Confidence
82%
Exclusivity
79%
Formality
78%
Technicality
68%
Enthusiasm
65%
Voice Person

third

Reading Level

high_school

CTA Style

direct

Signature Words

Mercedes-BenzSkladové VozyDaimlerovaProdejní podmínkyOchrana osobních údajů

Design Playbook

No design patterns detected

Digital Footprint

Built on Drupal, active on 2 social platforms.

Built withDrupal
Social
facebookinstagram

Market Presence

Nationwide presence, based in DE.

Origin

DE

Market Scope

national

Languages

cs

Mercedes-Benz Česká republika, s.r.o. is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Mercedes-Benz Česká republika, s.r.o.. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

Mercedes-Benz Blue

Signature ColorSupporting

Consistent use of #00adef across the website for interactive elements and accents.

Consistency80%
WebsiteAdvertisingSocial
ActiveOccasional

Corporate A Condensed

Typography CodeSupporting

Use of 'corporate_a_condensedregular' font for headings, creating a distinct visual identity.

Consistency70%
Website
ActiveOccasional

Model Naming

Naming ConventionSupporting

Consistent use of model names (e.g., C-Class, E-Class) to categorize vehicles.

Consistency90%
WebsiteAdvertisingSocial
ActiveOccasional

Mercedes-Benz Star

Signature ShapeSupporting

The three-pointed star within a circle is a signature shape representing Mercedes-Benz.

Consistency100%
Website
ActiveOccasional

SAGA font

Typography CodeSupporting

The SAGA logo uses a bold, sans-serif typeface with a modern and clean aesthetic.

Consistency90%
Website
ActiveOccasional

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