Webasto
The Creator“Where Innovation drives mobility — Since 1901”
Serves Automotive manufacturers and vehicle owners
What Drives Them
Brings ideas to life. Values imagination and self-expression.
Color Intelligence
Webasto anchors on a vivid Blue (#004aa2) as their primary brand signal, paired with Blue (#e8e9ec), and accented by Blue. The palette leans cool — projecting trust and professionalism.
#ffffff
Background
#004aa2
Primary
#e8e9ec
Secondary
#000000
Background
#445264
Accent
#0d1725
Accent
Typography
Headings set in var(--font-sans) (a sans-serif — clean, modern, and optimized for digital), body in NotoSans (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Webasto uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Webasto is formal and professional, authoritative and decisive, cool and detached — also technically detailed.
third
college
direct
Signature Words
Design Playbook
Product-focused, Automotive, Lifestyle
natural
full_color
flat
top
rounded
balanced
image
Digital Footprint
Built on React, active on 4 social platforms.
Market Presence
Global presence, based in DE, communicating in 10 languages.
DE
global
en, de, fr, nl, it, es, tr, ko, ja, zh
Webasto is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Webasto. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Webasto Blue
Used extensively in the logo, navigation, and as a primary brand color.
Noto Sans
Used for body text and headings, providing a clean and modern appearance.
Since 1901
Emphasizes the company's long history and experience in the automotive industry.
Thermo Management Solutions
Highlights their specialized technology in thermal management for vehicles.
Webasto logo shape
The Webasto logo features a distinctive curved shape above the text, resembling a stylized wave or wing.
Social Media Intelligence
More brands in Automotive
Explore other brands in this industry to compare visual identities.
