WiPrague
The RulerWhat Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
WiPrague anchors on Red (#e3222c) as their primary brand signal, paired with Blue (#1e2a5a), and accented by Blue. The palette balances warm and cool tones.
#e3222c
Primary
#1e2a5a
Secondary
#01002b
Text
#d0dcee
Accent
#562943
Accent
#faac20
Accent
Typography
Headings set in Helvetica Neue (a sans-serif — clean, modern, and optimized for digital), body in Ubuntu (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
WiPrague uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
WiPrague is authoritative and decisive, energetic and passionate, simply spoken and accessible.
third
high_school
direct
Signature Words
Design Playbook
Digital Footprint
Built on Bootstrap.
Market Presence
Local market, based in CZ.
CZ
local
en
WiPrague is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by WiPrague. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
#e3222c
Bright red used in the logo and as a primary accent color.
Ubuntu
Modern and readable font used for headings and body text.
Prague skyline silhouette
The logo features a white silhouette of Prague's skyline within a semi-circular shape, suggesting a recognizable landmark.
Stylized WiFi waves
The logo incorporates stylized blue WiFi waves above the skyline, representing the 'Wi' in WiPrague.
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