YES! home
The Ruler“YES! home, Váš spolehlivý průvodce světem realit v Praze. Kvalitní nemovitosti. Profesionální realitní servis.”
What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
YES! home anchors on Orange (#e2bb50) as their primary brand signal, paired with Orange (#d4a93a), and accented by Orange. The palette leans warm — inviting and energetic.
#e2bb50
Primary
#d4a93a
Secondary
#c48e26
Accent
#f3de7a
Accent
#b4d7e2
Accent
#2a2823
Text
Typography
Headings set in Cinzel (a serif — evoking tradition, authority, and print heritage), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). This serif/sans pairing creates classic typographic contrast. 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
YES! home uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
YES! home is authoritative and decisive, energetic and passionate, simply spoken and accessible.
third
high_school
soft
Signature Words
Design Playbook
Digital Footprint
Built on React.
Market Presence
Local market, headquartered in Prague, CZ.
CZ
Prague, CZ
local
cs
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Logo Variants
Primary Raster
Primary LogoBrand Codes
Váš spolehlivý průvodce světem realit v Praze
Tagline emphasizing reliability and expertise in Prague real estate.
E2BD52
A gold color used for accents and highlights, conveying luxury and value.
Cinzel
Elegant serif font used for headings, adding a touch of sophistication and class.
YES! home logo font
The logo uses a serif font with a slightly distressed, textured appearance, giving it a luxurious and established feel.
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