Zahradnictví Rajnochová
The Innocent“Velkoobchodní prodej”
Serves Gardeners, Landscapers, Retailers
What Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
Zahradnictví Rajnochová anchors on a vivid Green (#2c880a) as their primary brand signal, paired with Green (#007301), and accented by Gray. The palette leans warm — inviting and energetic.
#2c880a
Primary
#007301
Secondary
#adadad
Accent
#335c1b
Accent
#eceeeb
Accent
#000000
Background
Typography
Headings set in Fira Sans (a sans-serif — clean, modern, and optimized for digital), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Zahradnictví Rajnochová uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Zahradnictví Rajnochová is warm and approachable, energetic and passionate, simply spoken and accessible.
third
middle_school
soft
Signature Words
Design Playbook
Digital Footprint
Built on WordPress.
Market Presence
Local market, headquartered in Lednice, CZ.
CZ
Lednice, CZ
local
cs
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Logo Variants
Primary Raster
Primary LogoBrand Codes
Dark Green
Used in the logo and website design to represent nature and plants.
Flower Logo
A stylized flower with a distinctive petal design is used as a logo.
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