Dětské knihkupectví Zlatá velryba logo

Dětské knihkupectví Zlatá velryba

The Caregiver
Retail·Bookstore·zlatavelryba.cz

Serves Parents and educators of young children

PoppinsFriendlyEducationalWhimsicalCaring11/12 intel

What Drives Them

🤝
The Caregiver

Puts people first. Builds trust through genuine care.

QualityCreativityCommunityEducation

Color Intelligence

Dětské knihkupectví Zlatá velryba anchors on a vivid Yellow (#ffdc01) as their primary brand signal, paired with Blue (#00324a), and accented by Blue. The palette leans cool — projecting trust and professionalism.

#ffdc01

Primary

#00324a

Secondary

#181836

Accent

#41465d

Accent

#2a4d3e

Accent

#231f20

Text

cool palette(2w/4c)Yellow · Blue · Green · Gray

Typography

Headings set in Gabriola (a script — elegant and expressive with calligraphic flair), body in Poppins (a sans-serif — clean, modern, and optimized for digital). 5 typeface families in play — a richer, more layered typographic system.

Aa
PoppinsBodySans Serif
Aa
GabriolaHeadingsScript
Aa
Arialsecondary_headingSans Serif
Aa
var(--template-font)UISans Serif
Aa
var(--template-headings-font)navigationSans Serif

Logo Anatomy

Dětské knihkupectví Zlatá velryba uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

Dětské knihkupectví Zlatá velryba is casual and conversational, authoritative and decisive, warm and approachable — also energetic and passionate and simply spoken and accessible.

Warmth
85%
Enthusiasm
80%
Confidence
70%
Nostalgia
50%
Humor
40%
Voice Person

first_plural

Reading Level

middle_school

CTA Style

playful

Signature Words

knihydětivelrybačtenípohádky

Design Playbook

No design patterns detected

Digital Footprint

Built on Shoptet, active on 2 social platforms.

Built withShoptet
Social
facebookinstagram

Market Presence

Nationwide presence, based in CZ.

Origin

CZ

Market Scope

national

Languages

cs

Dětské knihkupectví Zlatá velryba is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Dětské knihkupectví Zlatá velryba. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary SVG logo

Primary SVG

Primary Logo
Combination Mark
IconText

Brand Codes

Bright Yellow

Signature ColorSupporting

Used for accents and calls to action, creating a cheerful and inviting feel.

Consistency80%
WebsiteSocial
ActiveOccasional

Gabriola

Typography CodeSupporting

Used for headings, giving a whimsical and playful feel.

Consistency70%
Website
ActiveOccasional

Golden Whale (Zlatá velryba)

MascotSupporting

The 'Golden Whale' serves as a mascot, symbolizing wonder and imagination.

Consistency100%
WebsiteAdvertisingSocial
ActiveOccasional

Descriptive Naming

Naming ConventionSupporting

The name 'Zlatá velryba' (Golden Whale) is descriptive and memorable.

Consistency100%
WebsiteAdvertisingSocial
ActiveOccasional

Golden Whale

MascotSupporting

A yellow whale illustration is used as a mascot and logo.

Consistency90%
Website
ActiveOccasional

Social Media Intelligence

Facebook
Instagram

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