ZON
The Innocent“Tradicekteránevyšumí”
Serves Consumers seeking traditional Czech lemonade
What Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
ZON anchors on a vivid Green (#096c39) as their primary brand signal, paired with Green (#237547), and accented by Green. The palette balances warm and cool tones.
#096c39
Primary
#237547
Secondary
#57815f
Accent
#ad686a
Accent
#c78788
Accent
#d5af45
Accent
Typography
Headings set in Poppins (a sans-serif — clean, modern, and optimized for digital), body in Open Sans (a sans-serif — clean, modern, and optimized for digital).
Logo Anatomy
ZON uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
ZON is casual and conversational, authoritative and decisive, energetic and passionate — also simply spoken and accessible.
third
middle_school
playful
Signature Words
Design Playbook
Digital Footprint
active on 2 social platforms.
Market Presence
Nationwide presence, headquartered in Třebíč, CZ.
CZ
Třebíč, CZ
national
cs
ZON is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by ZON. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Bright Red
Used for the logo and accents, creating a vibrant and energetic feel.
Open Sans
Clean and modern font used for body text.
ZON + Flavor
Product names follow the pattern 'ZON' followed by the flavor.
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![0,75 [Sedmička] logo](/assets/075-cz/logo/512.png){kind=logo}
