Activism
Brand identity analysis across 13 brands in the activism industry.
Dominant Colors
#1a723f
Green
8%
#403329
Orange
8%
#642518
Red
8%
#a0202c
Red
8%
#ba282e
Red
8%
#e30d0d
Red
8%
#e7322b
Red
8%
#e8ac30
Orange
8%
#f1b312
Orange
8%
#f6b506
Orange
8%
#f8f8ec
Yellow
8%
#fc574a
Red
8%
Popular Heading Fonts
Aurochs
Display
Bowlby One SC
Display
Calibre
Sans Serif
Droid Serif
Serif
Fira Sans Condensed
Sans Serif
Helvetica
Sans Serif
Noto Sans
Sans Serif
Roboto
Sans Serif
noto-sans-extracondensed
Condensed
Average Brand Voice
Formality
39%
Humor
21%
Enthusiasm
83%
Technicality
42%
Warmth
72%
Confidence
82%
Urgency
76%
Exclusivity
20%
Nostalgia
28%
Rebellion
89%
Brand Map
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Brands in Activism
Industry Stats
13
Total brands
9
With logos
11
Voice analyzed
8
With social