Automotive News

Brand identity analysis across 11 brands in the automotive news industry.

Dominant Colors

#007cf6

Blue

10%

#0c0e88

Blue

10%

#870201

Red

10%

#93d7ae

Green

10%

#a3bcd6

Blue

10%

#c00511

Red

10%

#e30613

Red

10%

#ec313a

Red

10%

#f2c8c9

Red

10%

#ff3d3d

Red

10%

Popular Heading Fonts

DM Serif Display

Serif

Roboto

Sans Serif

Roboto Condensed

Condensed

Roboto Slab

Slab Serif

wpk

Sans Serif

Average Brand Voice

Formality

48%

Humor

30%

Enthusiasm

76%

Technicality

64%

Warmth

49%

Confidence

76%

Urgency

61%

Exclusivity

40%

Nostalgia

38%

Rebellion

29%

Brand Map

Loading brand map…

Industry Stats

11

Total brands

7

With logos

8

Voice analyzed

8

With social