Book Retail

Brand identity analysis across 25 brands in the book retail industry.

Dominant Colors

#500a14

Red

40%

#4693ff

Blue

8%

#020381

Blue

4%

#028787

Blue

4%

#0f9d5d

Green

4%

#117cd4

Blue

4%

#1894bb

Blue

4%

#1f62a2

Blue

4%

#425841

Green

4%

#4ab69a

Green

4%

#9290bb

Blue

4%

#a16587

Pink

4%

#c14a06

Orange

4%

#c39f43

Orange

4%

#d10a11

Red

4%

Popular Heading Fonts

Rasa

Serif

Avenir Black

Sans Serif

Circular

Sans Serif

DellaRobbia

Serif

Lato

Sans Serif

Montserrat

Sans Serif

Roboto Slab

Slab Serif

Arial

Sans Serif

gtSuper

Serif

Average Brand Voice

Formality

63%

Humor

9%

Enthusiasm

51%

Technicality

62%

Warmth

74%

Confidence

61%

Urgency

18%

Exclusivity

20%

Nostalgia

75%

Rebellion

4%
Brand Map

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Brands in Book Retail

Industry Stats

25

Total brands

20

With logos

4

Voice analyzed

5

With social