Consulting
Brand identity analysis across 35 consulting brands in the business services industry.
Dominant Colors
Orange
14%
Blue
14%
Blue
14%
Blue
14%
Blue
14%
Orange
14%
Blue
1%
Blue
1%
Blue
1%
Blue
1%
Blue
1%
Blue
1%
Blue
1%
Green
1%
Blue
1%
Popular Heading Fonts
Open Sans
Sans Serif
Verdana
Sans Serif
Poppins
Sans Serif
Lucida Grande
Sans Serif
Helvetica
Sans Serif
Fira Sans
Sans Serif
Georgia
Serif
Hind
Sans Serif
Muli
Sans Serif
Open Sans Condensed
Sans Serif
Average Brand Voice
Formality
Humor
Enthusiasm
Technicality
Warmth
Confidence
Urgency
Exclusivity
Nostalgia
Rebellion
Niche Stats
35
Total brands
24
With logos
32
Voice analyzed
7
With social















