Community & Government

Brand identity analysis across 7 brands in the community & government industry.

Dominant Colors

#020381

Blue

17%

#205287

Blue

17%

#3a302f

Red

17%

#82693d

Orange

17%

#96b6c5

Blue

17%

#e3c99d

Orange

17%

Popular Heading Fonts

Arial

Sans Serif

Georgia

Serif

Helvetica Neue

Sans Serif

Average Brand Voice

Formality

63%

Humor

13%

Enthusiasm

62%

Technicality

35%

Warmth

72%

Confidence

77%

Urgency

40%

Exclusivity

15%

Nostalgia

30%

Rebellion

7%
Brand Map

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Brands in Community & Government

Industry Stats

7

Total brands

4

With logos

3

Voice analyzed

1

With social