Home Building
Brand identity analysis across 20 home building brands in the construction industry.
Dominant Colors
#c3a469
Orange
42%
#00a0e4
Blue
4%
#049742
Green
4%
#244594
Blue
4%
#272510
Yellow
4%
#313d46
Blue
4%
#334524
Green
4%
#3c763d
Green
4%
#4a372c
Orange
4%
#52141d
Red
4%
#66564c
Orange
4%
#8c3b46
Red
4%
#986a3d
Orange
4%
#bac3d4
Blue
4%
#badfc8
Green
4%
Popular Heading Fonts
FuturaPTHeavy
Sans Serif
Montserrat
Sans Serif
Quicksand
Sans Serif
Raleway
Sans Serif
Roboto
Sans Serif
Roboto Serif
Serif
Segoe UI
Sans Serif
Times New CE
Serif
Times New Roman
Serif
Ubuntu
Sans Serif
Average Brand Voice
Formality
69%
Humor
9%
Enthusiasm
44%
Technicality
59%
Warmth
46%
Confidence
79%
Urgency
32%
Exclusivity
16%
Nostalgia
18%
Rebellion
4%
Niche Stats
20
Total brands
12
With logos
18
Voice analyzed
11
With social
