Home Improvement
Brand identity analysis across 100 home improvement brands in the construction industry.
Dominant Colors
#52616f
Blue
18%
#2058a1
Blue
18%
#8b6f47
Orange
18%
#c6192a
Red
18%
#0097f5
Blue
7%
#b7ef87
Green
4%
#00b1e1
Blue
2%
#016ae1
Blue
2%
#03a9f4
Blue
2%
#046bd2
Blue
2%
#0498e6
Blue
2%
#0d9cd8
Blue
2%
#0e29b4
Blue
2%
#0f9b4a
Green
2%
#104d8c
Blue
2%
Popular Heading Fonts
Montserrat
Sans Serif
Roboto Slab
Slab Serif
Times New Roman
Serif
Playfair Display
Serif
Trebuchet MS
Sans Serif
Arial
Sans Serif
Verdana
Sans Serif
Poppins
Sans Serif
Montserrat Flex
Sans Serif
Helvetica
Sans Serif
Average Brand Voice
Formality
63%
Humor
13%
Enthusiasm
51%
Technicality
59%
Warmth
51%
Confidence
76%
Urgency
33%
Exclusivity
20%
Nostalgia
28%
Rebellion
8%
Niche Stats
100
Total brands
71
With logos
90
Voice analyzed
21
With social
