Construction

Structural Engineering

Brand identity analysis across 11 structural engineering brands in the construction industry.

Dominant Colors

#005987

Blue

9%

#333d5e

Blue

9%

#3fabd7

Blue

9%

#5c86ae

Blue

9%

#677888

Blue

9%

#bfddfa

Blue

9%

#c2071b

Red

9%

#c3c7d1

Blue

9%

#dff0d8

Green

9%

#eca924

Orange

9%

#fc0303

Red

9%

Popular Heading Fonts

Helvetica

Sans Serif

Lora

Serif

Montserrat

Sans Serif

Montserrat Flex

Sans Serif

Segoe UI

Sans Serif

Times New Roman

Serif

Verdana

Sans Serif

Average Brand Voice

Formality

75%

Humor

9%

Enthusiasm

36%

Technicality

74%

Warmth

38%

Confidence

79%

Urgency

32%

Exclusivity

34%

Nostalgia

28%

Rebellion

11%

Niche Stats

11

Total brands

8

With logos

11

Voice analyzed

1

With social