Consumer Advocacy

Brand identity analysis across 8 brands in the consumer advocacy industry.

Dominant Colors

#005a9a

Blue

13%

#007948

Green

13%

#00803e

Green

13%

#0d1360

Blue

13%

#1452f1

Blue

13%

#4389a2

Blue

13%

#be006f

Pink

13%

#c1cc4e

Yellow

13%

Popular Heading Fonts

Averta W01 SemiBold

Sans Serif

Helvetica

Sans Serif

Lato

Sans Serif

ProximaNova

Sans Serif

Satoshi

Sans Serif

Average Brand Voice

Formality

70%

Humor

19%

Enthusiasm

66%

Technicality

56%

Warmth

57%

Confidence

82%

Urgency

62%

Exclusivity

29%

Nostalgia

44%

Rebellion

34%
Brand Map

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Brands in Consumer Advocacy

Industry Stats

8

Total brands

6

With logos

4

Voice analyzed

4

With social