Consumer Services

Brand identity analysis across 102 brands in the consumer services industry.

Dominant Colors

#2b2116

Orange

20%

#005d86

Blue

20%

#f4d681

Orange

20%

#0097f5

Blue

18%

#01a5b8

Blue

2%

#020381

Blue

2%

#0484a2

Blue

2%

#055475

Blue

2%

#0a3464

Blue

2%

#0d4b98

Blue

2%

#127ed8

Blue

2%

#173472

Blue

2%

#1f3e48

Blue

2%

#243c86

Blue

2%

#2663ec

Blue

2%

Popular Heading Fonts

Arial

Sans Serif

Source Sans Pro

Sans Serif

Oswald_custom

Sans Serif

Anton

Sans Serif

Montserrat Flex

Sans Serif

Raleway

Sans Serif

Abril FatFace

Display

Segoe UI

Sans Serif

Georgia

Serif

font-eshoprychle

Sans Serif

Average Brand Voice

Formality

56%

Humor

14%

Enthusiasm

58%

Technicality

57%

Warmth

58%

Confidence

75%

Urgency

40%

Exclusivity

15%

Nostalgia

25%

Rebellion

7%
Brand Map

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Niches in Consumer Services

Brands in Consumer Services

Industry Stats

102

Total brands

76

With logos

88

Voice analyzed

27

With social