ecommerce
Brand identity analysis across 228 brands in the ecommerce industry.
Dominant Colors
#fcaf00
Orange
25%
#fcae00
Orange
25%
#4693ff
Blue
13%
#e2f2ff
Blue
10%
#fce7e5
Red
8%
#ffce12
Yellow
6%
#0096ff
Blue
2%
#0968f6
Blue
2%
#2162a1
Blue
2%
#0a7bff
Blue
2%
#016c7a
Blue
1%
#01f500
Green
1%
#0279fc
Blue
1%
#0352c4
Blue
1%
#0374a8
Blue
1%
Popular Heading Fonts
Amazon Ember Modern Display
Sans Serif
Roboto
Sans Serif
Poppins
Sans Serif
DMSans
Sans Serif
Ember Modern Display Standard
Sans Serif
Enjoei Display Variable
Display
Fraunces
Sans Serif
GTStandard-MMedium
Sans Serif
Josefin Sans
Sans Serif
Merriweather
Serif
Average Brand Voice
Formality
44%
Humor
29%
Enthusiasm
73%
Technicality
35%
Warmth
62%
Confidence
74%
Urgency
51%
Exclusivity
20%
Nostalgia
19%
Rebellion
17%
Brand Map
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Brands in ecommerce
Industry Stats
228
Total brands
152
With logos
10
Voice analyzed
11
With social