ecommerce
Brand identity analysis across 202 brands in the ecommerce industry.
Dominant Colors
#fcae00
Orange
26%
#fcaf00
Orange
26%
#4693ff
Blue
10%
#e2f2ff
Blue
10%
#fce7e5
Red
8%
#ffce12
Yellow
6%
#0968f6
Blue
2%
#0a7bff
Blue
2%
#2162a1
Blue
2%
#0096ff
Blue
2%
#0374a8
Blue
1%
#03a84e
Green
1%
#0400d2
Blue
1%
#0446ca
Blue
1%
#04d8aa
Blue
1%
Popular Heading Fonts
Amazon Ember Modern Display
Sans Serif
Roboto
Sans Serif
Poppins
Sans Serif
DMSansRegular
Sans Serif
Ember Modern Display Standard
Sans Serif
Enjoei Display Variable
Display
Fraunces
Sans Serif
GTStandard-MMedium
Sans Serif
Josefin Sans
Sans Serif
Mohave
Sans Serif
Average Brand Voice
Formality
44%
Humor
29%
Enthusiasm
73%
Technicality
35%
Warmth
62%
Confidence
74%
Urgency
51%
Exclusivity
20%
Nostalgia
19%
Rebellion
17%
Brand Map
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Brands in ecommerce
Industry Stats
202
Total brands
128
With logos
10
Voice analyzed
11
With social