Emergency Services

Rescue Service

Brand identity analysis across 5 rescue service brands in the emergency services industry.

Dominant Colors

#1b397d

Blue

20%

#1e3f7f

Blue

20%

#1f67b3

Blue

20%

#849cce

Blue

20%

#aac1d3

Blue

20%

Popular Heading Fonts

Helvetica

Sans Serif

Open Sans

Sans Serif

Roboto Condensed

Condensed

Ubuntu

Sans Serif

Average Brand Voice

Formality

69%

Humor

8%

Enthusiasm

51%

Technicality

56%

Warmth

59%

Confidence

79%

Urgency

72%

Exclusivity

18%

Nostalgia

20%

Rebellion

4%

Niche Stats

5

Total brands

4

With logos

5

Voice analyzed

4

With social