fintech

Brand identity analysis across 9 brands in the fintech industry.

Dominant Colors

#0052ff

Blue

11%

#029bdd

Blue

11%

#23bdef

Blue

11%

#362645

Purple

11%

#51cfff

Blue

11%

#5a662e

Green

11%

#ccd9de

Blue

11%

#f1d84d

Yellow

11%

#fd5b18

Orange

11%

Popular Heading Fonts

Archivo Narrow

Sans Serif

Avenir Next LT Pro Heavy

Sans Serif

PayPalSansBig-Regular

Sans Serif

Average Brand Voice

Formality

60%

Humor

15%

Enthusiasm

65%

Technicality

70%

Warmth

55%

Confidence

90%

Urgency

50%

Exclusivity

45%

Nostalgia

25%

Rebellion

5%

Brand Map

Loading brand map…

Industry Stats

9

Total brands

7

With logos

1

Voice analyzed

1

With social