fintech

Brand identity analysis across 8 brands in the fintech industry.

Dominant Colors

#0047ff

Blue

13%

#0052ff

Blue

13%

#00ce9a

Blue

13%

#029bdd

Blue

13%

#5a662e

Green

13%

#6d42d0

Purple

13%

#ccd9de

Blue

13%

#f1d84d

Yellow

13%

Popular Heading Fonts

Archivo Narrow

Sans Serif

PayPalSansBig-Regular

Sans Serif

Average Brand Voice

Formality

60%

Humor

15%

Enthusiasm

65%

Technicality

70%

Warmth

55%

Confidence

90%

Urgency

50%

Exclusivity

45%

Nostalgia

25%

Rebellion

5%
Brand Map

Loading brand map…

Industry Stats

8

Total brands

6

With logos

1

Voice analyzed

2

With social