Holding Company

Brand identity analysis across 21 brands in the holding company industry.

Dominant Colors

#a52143

Red

17%

#c1c7cf

Blue

17%

#038fdb

Blue

17%

#c9d4d8

Blue

17%

#7bdcb5

Green

17%

#8fbdc9

Blue

2%

#9ca7b2

Blue

2%

#c8b4b4

Red

2%

#d2091e

Red

2%

#d70d7d

Pink

2%

#d7141a

Red

2%

#e30525

Red

2%

#e32b2d

Red

2%

#00b3eb

Blue

2%

#f3efe7

Orange

2%

Popular Heading Fonts

Montserrat

Sans Serif

CenturyGothic

Sans Serif

GothamRounded-Book

Rounded

Syncopate

Sans Serif

Century Gothic

Sans Serif

SwissBold

Sans Serif

Arial CE

Sans Serif

Times New Roman

Serif

ChunkFive

Display

Droid Serif

Serif

Average Brand Voice

Formality

74%

Humor

6%

Enthusiasm

32%

Technicality

56%

Warmth

33%

Confidence

73%

Urgency

19%

Exclusivity

32%

Nostalgia

22%

Rebellion

6%
Brand Map

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Brands in Holding Company

Industry Stats

21

Total brands

13

With logos

20

Voice analyzed

5

With social