Information Technology

Brand identity analysis across 2,988 brands in the information technology industry.

Dominant Colors

#0f62fe

Blue

15%

#121619

Blue

14%

#1e1613

Orange

8%

#4693ff

Blue

8%

#5236ab

Blue

7%

#1373fb

Blue

7%

#0051c3

Blue

6%

#007cba

Blue

5%

#faa700

Orange

5%

#7bdcb5

Green

4%

#2ea3f2

Blue

4%

#fb534a

Red

4%

#003a80

Blue

4%

#2bbbdc

Blue

4%

#9f2676

Pink

4%

Popular Heading Fonts

Montserrat

Sans Serif

Roboto

Sans Serif

Poppins

Sans Serif

Open Sans

Sans Serif

Raleway

Sans Serif

Arial

Sans Serif

Helvetica Neue

Sans Serif

Oswald

Sans Serif

Roboto Condensed

Sans Serif

Roboto Slab

Slab Serif

Average Brand Voice

Formality

66%

Humor

16%

Enthusiasm

55%

Technicality

72%

Warmth

44%

Confidence

79%

Urgency

37%

Exclusivity

29%

Nostalgia

17%

Rebellion

11%
Brand Map

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Brands in Information Technology

Industry Stats

2,988

Total brands

1,916

With logos

1,364

Voice analyzed

613

With social