Legal

Brand identity analysis across 63 brands in the legal industry.

Dominant Colors

#bcc7d5

Blue

42%

#000088

Blue

4%

#003565

Blue

4%

#003b77

Blue

4%

#004388

Blue

4%

#008ed2

Blue

4%

#020381

Blue

4%

#0645ad

Blue

4%

#0b4b91

Blue

4%

#1391e9

Blue

4%

#159aa6

Blue

4%

#1945c3

Blue

4%

#212e44

Blue

4%

#26405a

Blue

4%

#273b98

Blue

4%

Popular Heading Fonts

Montserrat

Sans Serif

Caudex

Serif

Courgette

Handwritten

FuturaPTHeavy

Sans Serif

HCo Ringside Wide SSm

Sans Serif

Libre Baskerville

Serif

Manrope

Sans Serif

Marcellus SC

Serif

Merriweather

Serif

Opensaucetwo

Sans Serif

Average Brand Voice

Formality

78%

Humor

12%

Enthusiasm

44%

Technicality

80%

Warmth

35%

Confidence

80%

Urgency

35%

Exclusivity

43%

Nostalgia

31%

Rebellion

28%
Brand Map

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Brands in Legal

Industry Stats

63

Total brands

31

With logos

9

Voice analyzed

5

With social