LegalTech

Brand identity analysis across 13 brands in the legaltech industry.

Dominant Colors

#0088cc

Blue

8%

#00b0aa

Blue

8%

#01759c

Blue

8%

#0d69c7

Blue

8%

#1e5479

Blue

8%

#28bed8

Blue

8%

#2d3261

Blue

8%

#3a69f2

Blue

8%

#4469f3

Blue

8%

#5a1a51

Pink

8%

#6c9f4a

Green

8%

#8c26ea

Purple

8%

#f6f6ef

Yellow

8%

Popular Heading Fonts

Helvetica

Sans Serif

Jost

Sans Serif

Red Hat Display

Sans Serif

Average Brand Voice

Formality

78%

Humor

23%

Enthusiasm

65%

Technicality

69%

Warmth

50%

Confidence

82%

Urgency

68%

Exclusivity

37%

Nostalgia

21%

Rebellion

32%

Brand Map

Loading brand map…

Industry Stats

13

Total brands

11

With logos

3

Voice analyzed

4

With social