News

Brand identity analysis across 719 brands in the news industry.

Dominant Colors

#4693ff

Blue

34%

#b00205

Red

32%

#0051c3

Blue

3%

#ff0000

Red

3%

#55a630

Green

3%

#bd2d17

Red

3%

#aa0000

Red

2%

#ee1c24

Red

2%

#bc2325

Red

2%

#e41e24

Red

2%

#783c96

Purple

2%

#ed1c24

Red

2%

#3a7cd7

Blue

2%

#298ac9

Blue

2%

#fd2d57

Red

2%

Popular Heading Fonts

var(--font-family-georgia)

Serif

Roboto

Sans Serif

Merriweather

Serif

Roboto Slab

Slab Serif

Noto Sans

Sans Serif

Montserrat

Sans Serif

Open Sans

Sans Serif

Oswald

Sans Serif

Poppins

Sans Serif

Archivo

Sans Serif

Average Brand Voice

Formality

61%

Humor

18%

Enthusiasm

63%

Technicality

47%

Warmth

48%

Confidence

79%

Urgency

72%

Exclusivity

21%

Nostalgia

30%

Rebellion

22%
Brand Map

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Brands in News

Industry Stats

719

Total brands

473

With logos

117

Voice analyzed

120

With social