News Media

Brand identity analysis across 321 brands in the news media industry.

Dominant Colors

#009bff

Blue

24%

#4693ff

Blue

15%

#bd2d17

Red

9%

#0069d6

Blue

9%

#006d34

Green

6%

#0a58ca

Blue

6%

#f2453c

Red

6%

#005681

Blue

3%

#005b9d

Blue

3%

#006cc5

Blue

3%

#00718c

Blue

3%

#0074bb

Blue

3%

#0083b4

Blue

3%

#008ff2

Blue

3%

#00a03f

Green

3%

Popular Heading Fonts

Oswald

Sans Serif

unify serif

Serif

Noto Sans

Sans Serif

Roboto

Sans Serif

Montserrat

Sans Serif

Roboto Slab

Slab Serif

Open Sans

Sans Serif

Inter

Sans Serif

PT Serif

Serif

Gothia Serif

Serif

Average Brand Voice

Formality

61%

Humor

19%

Enthusiasm

61%

Technicality

43%

Warmth

52%

Confidence

78%

Urgency

68%

Exclusivity

26%

Nostalgia

39%

Rebellion

24%

Brand Map

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Industry Stats

321

Total brands

219

With logos

61

Voice analyzed

63

With social