News Media

Brand identity analysis across 357 brands in the news media industry.

Dominant Colors

#009bff

Blue

21%

#4693ff

Blue

15%

#bd2d17

Red

9%

#0069d6

Blue

9%

#4aeadc

Blue

6%

#0a58ca

Blue

6%

#f2453c

Red

6%

#3a7cd8

Blue

6%

#006d34

Green

6%

#005687

Blue

3%

#005b9d

Blue

3%

#00609d

Blue

3%

#0069b3

Blue

3%

#006cc5

Blue

3%

#00718c

Blue

3%

Popular Heading Fonts

unify serif

Serif

Noto Sans

Sans Serif

Open Sans

Sans Serif

Roboto

Sans Serif

Inter

Sans Serif

Montserrat

Sans Serif

Gothia Serif

Serif

Oswald

Sans Serif

PT Serif

Serif

Roboto Slab

Slab Serif

Average Brand Voice

Formality

62%

Humor

19%

Enthusiasm

60%

Technicality

44%

Warmth

52%

Confidence

78%

Urgency

68%

Exclusivity

26%

Nostalgia

39%

Rebellion

24%

Brand Map

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Industry Stats

357

Total brands

255

With logos

59

Voice analyzed

62

With social