Public Policy
Brand identity analysis across 21 brands in the public policy industry.
Dominant Colors
#006957
Blue
7%
#07d1bc
Blue
7%
#0b2466
Blue
7%
#105d9a
Blue
7%
#136169
Blue
7%
#2c5a6a
Blue
7%
#305c8f
Blue
7%
#636e7d
Blue
7%
#728eb1
Blue
7%
#941720
Red
7%
#9e1b1a
Red
7%
#bfd2d6
Blue
7%
#cddbeb
Blue
7%
#ced3d9
Blue
7%
#d5dbdf
Blue
7%
Popular Heading Fonts
Open Sans
Sans Serif
Hanken Grotesk
Sans Serif
Oswald
Sans Serif
Roboto
Sans Serif
Rockwell
Serif
Sohne
Sans Serif
States
Sans Serif
acumin-pro-condensed
Condensed
Figtree
Sans Serif
utopia-std-display
Serif
Average Brand Voice
Formality
77%
Humor
18%
Enthusiasm
58%
Technicality
75%
Warmth
46%
Confidence
83%
Urgency
52%
Exclusivity
37%
Nostalgia
32%
Rebellion
39%
Brand Map
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Brands in Public Policy
Industry Stats
21
Total brands
17
With logos
9
Voice analyzed
9
With social