Reference
Brand identity analysis across 11 brands in the reference industry.
Dominant Colors
#002bb8
Blue
10%
#1f5d8c
Blue
10%
#223449
Blue
10%
#232d53
Blue
10%
#4483da
Blue
10%
#453933
Orange
10%
#c5e2f1
Blue
10%
#d28f12
Orange
10%
#e3e7f6
Blue
10%
#f5f4e5
Yellow
10%
Popular Heading Fonts
Archivo
Sans Serif
Roboto
Sans Serif
Source Serif 4
Serif
calibri
Sans Serif
Average Brand Voice
Formality
53%
Humor
21%
Enthusiasm
44%
Technicality
59%
Warmth
41%
Confidence
74%
Urgency
22%
Exclusivity
9%
Nostalgia
44%
Rebellion
10%
Brand Map
Loading brand map…
Industry Stats
11
Total brands
8
With logos
2
Voice analyzed
0
With social