Services

Brand identity analysis across 61 brands in the services industry.

Dominant Colors

#649175

Green

36%

#ff012b

Red

11%

#0097f5

Blue

11%

#1371b4

Blue

4%

#1593b1

Blue

4%

#24890d

Green

4%

#24d667

Green

4%

#2b2781

Blue

4%

#332c53

Blue

4%

#363478

Blue

4%

#3b3746

Purple

4%

#3d382e

Orange

4%

#3f98d0

Blue

4%

#422820

Red

4%

#4385ae

Blue

4%

Popular Heading Fonts

Playfair Display

Serif

Arial

Sans Serif

Georgia

Serif

Tahoma

Sans Serif

Roboto

Sans Serif

Abril FatFace

Display

Helvetica

Sans Serif

Helvetica Neue

Sans Serif

Open Sans

Sans Serif

Oswald

Sans Serif

Average Brand Voice

Formality

61%

Humor

16%

Enthusiasm

51%

Technicality

48%

Warmth

54%

Confidence

71%

Urgency

30%

Exclusivity

20%

Nostalgia

29%

Rebellion

9%
Brand Map

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Brands in Services

Industry Stats

61

Total brands

42

With logos

59

Voice analyzed

10

With social