Social Media Marketing

Brand identity analysis across 34 brands in the social media marketing industry.

Dominant Colors

#0051c3

Blue

13%

#181087

Blue

6%

#1ab2b5

Blue

6%

#1d94f1

Blue

6%

#2196f3

Blue

6%

#2272d5

Blue

6%

#25d366

Green

6%

#344a6f

Blue

6%

#367fa8

Blue

6%

#42372e

Orange

6%

#465ee0

Blue

6%

#5d9cec

Blue

6%

#619a72

Green

6%

#795d50

Orange

6%

#7e50ff

Purple

6%

Popular Heading Fonts

Raleway

Sans Serif

Bricolage Grotesque

Sans Serif

DM Sans

Sans Serif

Outfit

Sans Serif

Oxygen

Sans Serif

Roboto

Sans Serif

Trebuchet MS

Sans Serif

Work Sans

Sans Serif

Arimo

Sans Serif

gotham

Sans Serif

Average Brand Voice

Formality

42%

Humor

26%

Enthusiasm

75%

Technicality

39%

Warmth

61%

Confidence

79%

Urgency

68%

Exclusivity

27%

Nostalgia

14%

Rebellion

33%

Brand Map

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Industry Stats

34

Total brands

24

With logos

12

Voice analyzed

4

With social