1. ZŠ Hořovice
The Everyman“Rosteme společně.”
Serves Parents and children in Hořovice
What Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
1. ZŠ Hořovice anchors on a muted Blue (#9fabb5) as their primary brand signal, paired with Blue (#0752a4), and accented by Gray. The palette leans cool — projecting trust and professionalism.
#cecfd0
Accent
#9fabb5
Primary
#0752a4
Secondary
#92989f
Accent
#fefefe
Background
#e1e5e8
Accent
Typography
Headings set in Rubik (a sans-serif — clean, modern, and optimized for digital), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). 6 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
1. ZŠ Hořovice uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
1. ZŠ Hořovice is formal and professional, authoritative and decisive, warm and approachable — also simply spoken and accessible.
third
middle_school
formal
Signature Words
Design Playbook
Digital Footprint
Built on WordPress, active on 2 social platforms.
Market Presence
Local market, headquartered in Hořovice, CZ.
CZ
Hořovice, CZ
local
cs
1. ZŠ Hořovice is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by 1. ZŠ Hořovice. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Navy Blue
Used for the school's logo and main navigation, conveying trust and stability.
Open Sans
Used for body text, ensuring readability and a modern look.
Stylized Number 1
The logo features a stylized, abstract number '1' in blue, which is a distinctive shape associated with the school's name.
Social Media Intelligence
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