20. ZŠ Plzeň
The Innocent“20. základní škola Plzeň”
Serves Children and their parents
What Drives Them
Values simplicity and honesty. Trusted for being genuine.
Color Intelligence
20. ZŠ Plzeň anchors on a muted White (#ffffff) as their primary brand signal, paired with Orange (#e35f2d), and accented by Blue. The palette leans warm — inviting and energetic.
#ffffff
Primary
#e35f2d
Secondary
#ffffff
Background
#2f2f34
Text
#ffffff
Surface
#007aff
Accent
Typography
Headings set in Merriweather (a serif — evoking tradition, authority, and print heritage), body in Poppins (a sans-serif — clean, modern, and optimized for digital). This serif/sans pairing creates classic typographic contrast. 6 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Brand Character
20. ZŠ Plzeň is authoritative and decisive, warm and approachable, energetic and passionate — also simply spoken and accessible.
third
middle_school
direct
Signature Words
Design Playbook
realistic, candid
natural
full_color
flat
top
rounded
moderate
image
Digital Footprint
active on 1 social platform.
Market Presence
Local market, headquartered in Plzeň, CZ.
CZ
Plzeň, CZ
local
cs
20. ZŠ Plzeň is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by 20. ZŠ Plzeň. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Brand Codes
Tomato
Used for key elements and accents, providing a vibrant feel.
Merriweather
Used for headings, providing a classic and readable feel.
20
The school's number is part of the brand identity.
Social Media Intelligence
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