31. ZŠ Plzeň logo

31. ZŠ Plzeň

The Innocent

31. Základní škola Plzeň

Education·Primary School·zs31.plzen.eu

Serves Parents and children in Plzeň

MerriweatherTraditionalReliableCommunity-focused11/12 intel

What Drives Them

🌿
The Innocent

Values simplicity and honesty. Trusted for being genuine.

EducationCommunityIntegrity

Color Intelligence

31. ZŠ Plzeň anchors on Blue (#236cc0) as their primary brand signal, paired with Blue (#b5cdea), and accented by Blue. The palette leans cool — projecting trust and professionalism.

#236cc0

Primary

#fbfcfe

Background

#b5cdea

Secondary

#528cce

Accent

#83acdc

Accent

#397cb9

Accent

cool palette(0w/6c)Blue

Typography

Headings set in Merriweather (a serif — evoking tradition, authority, and print heritage), body in Poppins (a sans-serif — clean, modern, and optimized for digital). This serif/sans pairing creates classic typographic contrast. 4 typeface families in play — a richer, more layered typographic system.

Aa
MerriweatherHeadingsSerif
Aa
PoppinsBodySans Serif
Aa
Segoe UIUISans Serif
Aa
Robotosecondary_headingSans Serif

Logo Anatomy

31. ZŠ Plzeň uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

31. ZŠ Plzeň is formal and professional, authoritative and decisive.

Formality
75%
Confidence
70%
Warmth
60%
Enthusiasm
55%
Technicality
50%
Voice Person

third

Reading Level

middle_school

CTA Style

formal

Signature Words

školaPlzeňzákladní

Design Playbook

Lighting

natural

Color Treatment

full_color

Navigation

horizontal

Call to Action

rounded

Spacing

moderate

Hero Approach

image

Digital Footprint

active on 2 social platforms.

Social
facebookinstagram

Market Presence

Local market, headquartered in Plzeň, CZ.

Origin

CZ

Headquarters

Plzeň, CZ

Market Scope

local

Languages

cs

31. ZŠ Plzeň is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by 31. ZŠ Plzeň. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary SVG logo

Primary SVG

Primary Logo
Combination Mark
IconText

Brand Codes

Blue (#236cc0)

Signature ColorSupporting

Used for the header and various design elements.

Consistency90%
WebsiteSocial
ActiveOccasional

Merriweather

Typography CodeSupporting

Used for headings, providing a classic and readable look.

Consistency80%
Website
ActiveOccasional

31

Number CodeSupporting

Represents the school number.

Consistency100%
WebsiteSocial
ActiveOccasional

Social Media Intelligence

Facebookvideo.other

31. Základní škola Plzeň, Plzeň 1. 84 To se mi líbí · Mluví o tom (6). Základní škola

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