ACADEMY-S
The Creator“Proč se rozhodnout pro permanentní make-up?”
Serves Women seeking permanent makeup services and training
What Drives Them
Brings ideas to life. Values imagination and self-expression.
Color Intelligence
ACADEMY-S anchors on a vivid Red (#7f0000) as their primary brand signal. The palette leans warm — inviting and energetic.
#7f0000
Primary
#010000
Background
#dbd9d3
Background
#221f21
Text
#fdfdfd
Background
#4b4343
Text
Typography
Headings set in Playfair Display (a serif — evoking tradition, authority, and print heritage), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). This serif/sans pairing creates classic typographic contrast. 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
ACADEMY-S uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
ACADEMY-S is authoritative and decisive.
third
middle_school
direct
Signature Words
Design Playbook
Studio, Beauty
studio
full_color
flat
horizontal
rounded
comfortable
image
Digital Footprint
Built on WordPress, active on 2 social platforms.
Market Presence
Regional presence, headquartered in Prague, CZ.
CZ
Prague, CZ
regional
cs
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Logo Variants
Primary Raster
Primary LogoBrand Codes
#7f0000
Dark red color used in the logo and website elements.
ACADEMY-S
Directly referencing the service and a letter.
Close-up Beauty Shots
Photos of permanent makeup and beauty treatments.
Christina Pidlozná
The founder Christina Pidlozná is featured prominently in a professional portrait on the website.
CHRISPINK logo
The logo features the name 'CHRISPINK' with a distinctive font and the 'INK' portion in a pink, brush-stroke style.
Social Media Intelligence
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