Active - středisko volného času
The EverymanServes Children, youth, and adults in Žďár nad Sázavou
What Drives Them
Relatable and down-to-earth. Connects through belonging.
Color Intelligence
Active - středisko volného času anchors on Yellow (#cead26) as their primary brand signal, paired with Blue (#38a5dc), and accented by Gray. The palette balances warm and cool tones.
#2a2a2a
Text
#cead26
Primary
#e1e3e4
Accent
#38a5dc
Secondary
#3f3f3e
Text
#6797ae
Accent
Typography
Headings set in lightcase (a sans-serif — clean, modern, and optimized for digital), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). 4 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Active - středisko volného času uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Active - středisko volného času is warm and approachable, energetic and passionate, simply spoken and accessible.
first_plural
middle_school
playful
Signature Words
Design Playbook
Digital Footprint
Built on WordPress, active on 2 social platforms.
Market Presence
Local market, headquartered in Žďár nad Sázavou, CZ.
CZ
Žďár nad Sázavou, CZ
local
cs
Active - středisko volného času is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Active - středisko volného času. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary SVG
Primary LogoBrand Codes
Active Orange (#e18d20)
Used for headings and accents throughout the site.
S námi vás bude volný čas bavit!
Tagline promoting fun leisure time.
Carousel of Activities
Rotating carousel showcasing different activities and events.
Active Font
The word "Active" is written in a bold, sans-serif font, with a distinctive rounded shape.
Active Lifestyle Photography
The website features bright, natural-looking photographs of people, especially children, engaged in active and healthy lifestyle activities.
Social Media Intelligence
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