AFR - zemní práce, s.r.o.
The RulerServes Construction companies, homeowners, developers
What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
AFR - zemní práce, s.r.o. anchors on a muted Orange (#8c744f) as their primary brand signal. The palette leans warm — inviting and energetic.
#dddddd
Background
#4f4f4f
Text
#8c744f
Primary
#fefefe
Background
#bdbdbd
Background
#919191
Background
Typography
Headings set in Raleway (a sans-serif — clean, modern, and optimized for digital), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
AFR - zemní práce, s.r.o. uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
AFR - zemní práce, s.r.o. is authoritative and decisive, cool and detached, technically detailed.
third
high_school
direct
Signature Words
Design Playbook
Realistic, Action
natural
full color
flat
horizontal
rounded
moderate
slider
Digital Footprint
Built on WordPress.
Market Presence
Local market, headquartered in Chodová Planá, CZ.
CZ
Chodová Planá, CZ
local
cs
AFR - zemní práce, s.r.o. is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by AFR - zemní práce, s.r.o.. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
#1d2014
Dark brown used in the logo and text, providing a grounded feel.
Open Sans
Used for body text, providing a clean and readable appearance.
Established Company
Implied through professional presentation and services offered.
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