Construction

Earthworks

Brand identity analysis across 101 earthworks brands in the construction industry.

Dominant Colors

#fb0405

Red

26%

#d5d6c8

Yellow

26%

#0097f5

Blue

16%

#020381

Blue

3%

#0980c4

Blue

3%

#183482

Blue

3%

#185abd

Blue

3%

#19489d

Blue

3%

#199fc9

Blue

3%

#2a843f

Green

3%

#30373f

Blue

3%

#315b9d

Blue

3%

#317095

Blue

3%

#32369c

Blue

3%

#335491

Blue

3%

Popular Heading Fonts

Neue Haas Grotesk

Sans Serif

trebuchet ms

Sans Serif

Montserrat

Sans Serif

Tahoma

Sans Serif

Helvetica

Sans Serif

Oswald

Sans Serif

Verdana

Sans Serif

Arial

Sans Serif

Roboto

Sans Serif

Times New Roman

Serif

Average Brand Voice

Formality

60%

Humor

11%

Enthusiasm

49%

Technicality

56%

Warmth

51%

Confidence

73%

Urgency

35%

Exclusivity

14%

Nostalgia

26%

Rebellion

8%

Niche Stats

101

Total brands

66

With logos

85

Voice analyzed

10

With social