Allianz pojišťovna, a.s.
The Ruler“Cestovní pojištění za pár minut. Nyní se slevou 15 %.”
What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
Allianz pojišťovna, a.s. anchors on a vivid Blue (#003781) as their primary brand signal, paired with Pink (#402e36), and accented by Blue. The palette leans cool — projecting trust and professionalism.
#003781
Primary
#402e36
Secondary
#d6dee1
Accent
#526878
Accent
#0056ab
Accent
#0000ff
Accent
Typography
Headings set in Allianz Neo (a sans-serif — clean, modern, and optimized for digital), body in Prompt (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Allianz pojišťovna, a.s. uses a combination mark — pairing symbol with wordmark for versatility. Moderate detail — balancing distinctiveness with versatility. Style: corporate, modern, clean.
Combination Mark
abstract
Icon + Text
5/10
Brand Character
Allianz pojišťovna, a.s. is formal and professional, authoritative and decisive.
first_plural
college
direct
Signature Words
Design Playbook
professional, stock, lifestyle
natural
full_color
flat
horizontal
rounded
balanced
image_carousel
Digital Footprint
active on 5 social platforms.
Market Presence
multinational, based in DE, communicating in 2 languages.
DE
multinational
cs, en
Allianz pojišťovna, a.s. is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Allianz pojišťovna, a.s.. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary SVG
Primary LogoPrimary shape: abstract
Brand Codes
#003781
Allianz Blue, used extensively in the logo and website design.
Allianz Neo
Custom font designed for Allianz, reinforcing brand recognition.
80 million
Referring to the number of clients worldwide.
Allianz 'A' Icon
The Allianz logo features a stylized 'A' shape formed by three vertical bars within a blue circle.
Social Media Intelligence
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