PC školení
The Ruler“Vítejte na webu školicího střediska ALTUS Training Center.Rádi pro vás uspořádáme kurzy MS Office (Excel, Word, PowerPoint, Project…), a to jak prezenčně, tak i online. Jednotlivé kurzy naleznete v ka”
Serves Professionals seeking to improve their IT skills
What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
PC školení anchors on a muted Green (#bdc8a6) as their primary brand signal, paired with Green (#628e11), and accented by Green. The palette leans warm — inviting and energetic.
#bdc8a6
Primary
#628e11
Secondary
#7ea03e
Accent
#d4d3d1
Background
#2b2328
Accent
#9eb572
Accent
Typography
Headings set in Montserrat (a sans-serif — clean, modern, and optimized for digital), body in Roboto (a sans-serif — clean, modern, and optimized for digital). 5 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Brand Character
PC školení is formal and professional, authoritative and decisive, energetic and passionate.
first_plural
high_school
direct
Signature Words
Design Playbook
stock photography, corporate
studio
full_color
flat
horizontal
rounded
balanced
image_carousel
Digital Footprint
Built on WordPress, active on 3 social platforms.
Market Presence
Nationwide presence, headquartered in Prague, CZ.
CZ
Prague, CZ
national
cs
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Brand Codes
Bright Blue
The bright blue (#007cba) is used for the logo, headings, and primary buttons, creating a consistent brand color.
Montserrat Headings
The use of Montserrat for headings gives a modern and professional feel.
Founding Year
Reference to ALTUS Training Center founded in 1999, adding a sense of experience and reliability.
Course Category Navigation
Clear categorization of courses (MS Office, Softskills, etc.) in the navigation menu.
2025
The year 2025 is prominently displayed in the footer, indicating the current year and reinforcing the brand's active presence.
Social Media Intelligence
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