AQUAČEK
The CaregiverServes Parents of infants and young children
What Drives Them
Puts people first. Builds trust through genuine care.
Color Intelligence
AQUAČEK anchors on Blue (#228f96) as their primary brand signal, paired with Orange (#da9d35), and accented by Blue. The palette leans cool — projecting trust and professionalism.
#228f96
Primary
#da9d35
Secondary
#f4f7f7
Background
#9aaaac
Background
#484d49
Text
#367173
Accent
Typography
Headings set in Baloo Tamma 2 (a display face — designed for headlines and visual impact), body in Open Sans (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
AQUAČEK uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
AQUAČEK is warm and approachable, energetic and passionate, simply spoken and accessible.
first_plural
middle_school
soft
Signature Words
Design Playbook
Digital Footprint
Built on WordPress, active on 2 social platforms.
Market Presence
Local market, headquartered in Rychnov nad Kněžnou, CZ.
CZ
Rychnov nad Kněžnou, CZ
local
cs
AQUAČEK is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by AQUAČEK. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
#367072
Used in the logo and as a primary color on the website.
Baloo Tamma 2
Used for headings, creating a playful and child-friendly feel.
Plavání dětí
Repeated phrase emphasizing the focus on children's swimming.
Longest tradition
Claims to have the longest tradition in Rychnov nad Kněžnou.
Aquaček mascot
A cartoon face with a water drop above it, used as a logo.
Baby in water
A close-up photo of a smiling baby in water, used as a recurring visual element.
Social Media Intelligence
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