ARKAYA logo

ARKAYA

The Caregiver

ARKAYA = prostor pro znovuzrození vašeho těla

Wellness·Health & Wellness Center·est. 2022·arkaya.cz

Serves Women and couples seeking holistic wellness and personal growth

AmiriHolisticRelaxingEmpoweringCaring10/12 intel

What Drives Them

🤝
The Caregiver

Puts people first. Builds trust through genuine care.

Well-beingSelf-discoveryConnectionTransformation

Color Intelligence

ARKAYA anchors on a vivid Orange (#fce9b9) as their primary brand signal, paired with Orange (#b98255), and accented by Orange. The palette leans warm — inviting and energetic.

#fce9b9

Primary

#b98255

Secondary

#e7ba86

Accent

#f9d395

Accent

#c09b63

Accent

#e5b46a

Accent

warm palette(6w/0c)Orange

Typography

Headings set in Amiri (a serif — evoking tradition, authority, and print heritage), body in Arimo (a sans-serif — clean, modern, and optimized for digital). This serif/sans pairing creates classic typographic contrast. 3 typeface families in play — a richer, more layered typographic system.

Aa
AmiriHeadingsSerif
Aa
ArimoBodySans Serif
Aa
Noto Serifsecondary_headingSerif

Logo Anatomy

ARKAYA uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

ARKAYA is authoritative and decisive, warm and approachable, energetic and passionate — also simply spoken and accessible.

Warmth
82%
Enthusiasm
76%
Confidence
71%
Exclusivity
47%
Formality
42%
Voice Person

third

Reading Level

high_school

CTA Style

soft

Signature Words

CORE TOUCH®Posvátný dotekVaginální mapováníLéčení jizevCentrum těla

Design Playbook

Photography

Relaxing, Spa, Wellness

Lighting

soft

Color Treatment

warm

Icons

flat

Navigation

dropdown

Call to Action

rounded

Spacing

generous

Hero Approach

image

Digital Footprint

Built on WordPress, active on 1 social platform.

Built withWordPress
Social
youtube

Market Presence

Local market, headquartered in Prague, CZ.

Origin

CZ

Headquarters

Prague, CZ

Market Scope

local

Languages

cs

ARKAYA is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by ARKAYA. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary Raster logo

Primary Raster

Primary Logo
Combination Mark
IconText

Brand Codes

Denisa Palečková

Founder FigureSupporting

The founder, Denisa Palečková, is prominently featured, with a link to her personal website.

Consistency80%
Website
ActiveOccasional

Light Blue

Signature ColorSupporting

The light blue color (#27a8d7) is used for headings, links, and accents throughout the website.

Consistency90%
Website
ActiveOccasional

Amiri Headings

Typography CodeSupporting

The Amiri font is used for primary headings, creating an elegant and readable feel.

Consistency80%
Website
ActiveOccasional

Prostor pro znovuzrození vašeho těla

CatchphraseSupporting

The tagline 'ARKAYA = prostor pro znovuzrození vašeho těla' is prominently displayed in the title and header.

Consistency90%
Website
ActiveOccasional

Czech Focus

Cultural SymbolSupporting

The website is in Czech, catering to a local Czech audience.

Consistency100%
Website
ActiveOccasional

Warm, intimate spa photography

Photography Style CodeSupporting

Close-up photography with warm lighting, often featuring a person receiving spa treatment, creating an intimate and relaxing atmosphere.

Consistency90%
Website
ActiveOccasional

Floral geometric emblem

Signature ShapeSupporting

A geometric emblem composed of stylized floral elements, arranged in a symmetrical, repeating pattern.

Consistency90%
Website
ActiveOccasional

ARKAYA typeface

Typography CodeSupporting

The ARKAYA logo uses a specific typeface with a horizontal line through the middle of the letters.

Consistency80%
Website
ActiveOccasional

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