Aspius, spol. s r.o.
The Ruler“Velkoobchod masem střední a vyšší kvality”
Serves Restaurants and food service businesses
What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
Aspius, spol. s r.o. anchors on Orange (#8c783f) as their primary brand signal, paired with Green (#3e5407), and accented by Green. The palette leans warm — inviting and energetic.
#8c783f
Primary
#3e5407
Secondary
#5c6e10
Accent
#a49b72
Accent
#f5f5f5
Background
#dff0d8
Accent
Typography
Headings set in Exo 2 (a sans-serif — clean, modern, and optimized for digital), body in Helvetica Neue (a sans-serif — clean, modern, and optimized for digital).
Logo Anatomy
Brand Character
Aspius, spol. s r.o. is formal and professional, authoritative and decisive.
third
high_school
direct
Signature Words
Design Playbook
Digital Footprint
active on 3 social platforms.
Market Presence
Nationwide presence, based in CZ.
CZ
national
en
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Brand Codes
Dark Olive Green
Used in the logo and as a primary color for the website's design.
Exo 2
Modern and clean font used for headings and body text, conveying professionalism.
High-Quality Meat Photography
Professional photos of meat products, emphasizing quality and freshness.
Product Categories
Naming product categories based on meat type and quality.
Aspius logo font
The 'Aspius' logo uses a sans-serif font with rounded terminals, giving it a friendly and approachable feel.
Aerial farm photography
The website features aerial photography of farmland with grazing cows, suggesting a focus on agriculture and nature.
Social Media Intelligence
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