Atan.cz logo

Atan.cz

The Everyman

ATAN nábytek | E-shop s velkým výběrem levného nábytku

Furniture Retail·Furniture·est. 1994·atan.cz

Serves Budget-conscious homeowners

NerisAffordablePracticalReliableApproachable11/12 intel

What Drives Them

🏠
The Everyman

Relatable and down-to-earth. Connects through belonging.

ValueConvenienceSelectionCustomer Service

Color Intelligence

Atan.cz anchors on a vivid Orange (#fff6e3) as their primary brand signal, paired with Orange (#fedfa0), and accented by Orange. The palette leans warm — inviting and energetic.

#fff6e3

Primary

#fedfa0

Secondary

#f79f28

Accent

#f9b64b

Accent

#fecd60

Accent

#989082

Accent

warm palette(6w/0c)Orange

Typography

Headings set in Neris (a sans-serif — clean, modern, and optimized for digital), body in Lucida Grande (a sans-serif — clean, modern, and optimized for digital). 3 typeface families in play — a richer, more layered typographic system.

Aa
NerisHeadingsSans Serif
Aa
Lucida GrandeBodySans Serif
Aa
Helveticasecondary_headingSans Serif

Logo Anatomy

Atan.cz uses a combination mark — pairing symbol with wordmark for versatility.

Type

Combination Mark

Contains

Icon + Text

Brand Character

Atan.cz is authoritative and decisive, energetic and passionate, simply spoken and accessible.

Confidence
80%
Enthusiasm
70%
Warmth
60%
Formality
50%
Urgency
40%
Voice Person

third

Reading Level

high_school

CTA Style

direct

Signature Words

nábytekataneshoplevnýmoderní

Design Playbook

No design patterns detected

Digital Footprint

active on 2 social platforms.

Social
facebookinstagram

Market Presence

Nationwide presence, headquartered in Plzeň, CZ.

Origin

CZ

Headquarters

Plzeň, CZ

Market Scope

national

Languages

cs

Atan.cz is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Atan.cz. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →

Logo Variants

Primary SVG logo

Primary SVG

Primary Logo
Combination Mark
IconText

Brand Codes

Red

Signature ColorSupporting

Used in the logo and website header for a professional feel.

Consistency90%
Website
ActiveOccasional

Neris

Typography CodeSupporting

Used for body text, providing a clean and readable experience.

Consistency80%
Website
ActiveOccasional

Stylized H

Signature ShapeSupporting

The logo features a stylized letter 'H' formed by two curved lines within a yellow square.

Consistency90%
Website
ActiveOccasional

ATAN typeface

Typography CodeSupporting

The brand name 'ATAN' is written in a bold, sans-serif typeface, with 'nábytek' in a smaller font size below.

Consistency80%
Website
ActiveOccasional

Social Media Intelligence

Facebook
Instagram

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