Poradna ATAVA
The CaregiverServes Parents with preschool and school-aged children
What Drives Them
Puts people first. Builds trust through genuine care.
Color Intelligence
and accented by Gray. The palette leans warm — inviting and energetic.
#cfcfcf
Accent
#ffffff
Background
#5c5c5c
Accent
#020202
Text
#2a2a2a
Text
#e0e0e0
Accent
Typography
Headings set in Helvetica Neue (a sans-serif — clean, modern, and optimized for digital), body in Georgia (a serif — evoking tradition, authority, and print heritage). This serif/sans pairing creates classic typographic contrast. 3 typeface families in play — a richer, more layered typographic system.
Logo Anatomy
Poradna ATAVA uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Poradna ATAVA is warm and approachable.
third
high_school
soft
Signature Words
Design Playbook
Digital Footprint
Built on WordPress.
Market Presence
Local market, based in CZ.
CZ
local
cs
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Logo Variants
Primary Raster
Primary LogoBrand Codes
Procházkovi
Domain name indicates a family or individual's name.
Ceiling Pattern
A complex, circular pattern resembling a ceiling design is used as a visual motif.
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