Autojeřáby HORNA
The RulerServes Construction companies, industrial clients
What Drives Them
Organized and dependable. Creates order and stability.
Color Intelligence
Autojeřáby HORNA anchors on a vivid Yellow (#febf01) as their primary brand signal, paired with Blue (#023668), and accented by Blue. The palette leans warm — inviting and energetic.
#febf01
Primary
#023668
Secondary
#23485a
Accent
#c29f19
Accent
#6a6f3d
Accent
#9e8c28
Accent
Typography
Autojeřáby HORNA uses Montserrat across both headings and body — a sans-serif — clean, modern, and optimized for digital.
Logo Anatomy
Autojeřáby HORNA uses a combination mark — pairing symbol with wordmark for versatility.
Combination Mark
Icon + Text
Brand Character
Autojeřáby HORNA is formal and professional, authoritative and decisive, cool and detached — also technically detailed.
third
high_school
direct
Signature Words
Design Playbook
Industrial, Action shots of equipment
natural
full_color
flat
horizontal
rounded
comfortable
image
Digital Footprint
Built on WordPress.
Market Presence
Regional presence, headquartered in Teplice, CZ.
CZ
Teplice, CZ
regional
cs
Autojeřáby HORNA is a trademark of its respective owner. Bivernado is not affiliated with, endorsed by, or sponsored by Autojeřáby HORNA. All brand data shown here is collected from publicly available sources and analyzed for informational and research purposes under fair use principles. Request removal →
Logo Variants
Primary Raster
Primary LogoBrand Codes
Horna Red
The specific shade of red used in the logo and accents, #cc1c2d.
Equipment Photos
Prominent display of photos of their cranes and equipment.
Equipment Model Numbers
Naming services by the equipment model numbers (e.g., LIEBHERR LTM 1040).
HORNA wordmark
The company name "HORNA" is presented in a bold, sans-serif typeface, often stacked below "AUTOJEŘÁBY" in a similar style, creating a strong visual brand identifier.
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